Jaguar and Land Rover No Longer Advertising in Gay Magazines

-- Citizenlink.org, 12/5/05

The American Family Association (AFA) called off its threatened boycott of Ford Motor Co. last week after the company agreed to stop advertising two of its brands in gay media.

A Ford spokesman confirmed to Advocate.com Friday that the company will stop advertising Jaguars and Land Rovers in gay publications -- but insisted it was strictly a business decision.

AFA had threatened a boycott in May. Ford had long been a regular advertiser within gay media and had donated to homosexual causes and nonprofit groups.

AFA Chairman Don Wildmon credited Ford dealers with opening up the lines of communication with corporate officials.

"They've heard our concerns; they have responded, we think, in a very positive way. We've opened lines of communication, we think those lines of communication willstay open," he said. "Obviously there are still some small matters of difference, as people will always have, but generally speaking, we are pleased with the results."